£199.00
Description
This package is for businesses with an existing logo that needs modernisation or full reinvention. We respect your brand heritage while giving it a contemporary edge – whether you want to retain core elements (colours, symbols) or start fresh.
What’s included:
Brand Audit – We analyse your current logo and visual system, providing a brief diagnostic report that identifies “keep,” “optimise,” and “replace” elements.
New Logo Concepts – You receive four concepts: three entirely new directions and one evolution of your existing mark. Side‑by‑side comparisons show the upgrade. Transition guidelines help you phase in the new identity. Three revision rounds.
Deliverables – AI, EPS, PSD, PNG, JPG, SVG (both old and new versions).
Colour Evolution – Retention or refinement of core colour(s), plus 2‑3 new accent colours. Transition colour reference provided.
Typography Upgrade – Two modern typefaces to replace or complement the old system, with a mixing guide during the transition period.
10 Renewed Applications – Business cards, envelopes, letterheads, PPT template, email signature; website/online store navigation logo, favicon, and social media avatars/covers; storefront signage update; packaging/label update; and marketing flyer/brochure update.
Refresh Guidelines – Contains old‑vs‑new comparisons, full new usage standards, and a transition roadmap.
Bonus – 2 hours of online support specifically for the roll‑out process.
Turnaround: 12–16 working days.
Order process: Select package → submit existing brand materials and new direction → payment → diagnostic audit → 4 concepts (including evolution option) → selection → refinement → application updates → guidelines → delivery.
